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What is MMS?
The Multimedia Messaging Service (MMS) is as its name suggests
the ability to send and receive messages comprising a combination of
text, sounds, images and video to MMS capable handsets. The Multimedia
Messaging Service (MMS) confers the ability to send still images such
as mobile postcards, mobile pictures, mobile screensavers, mobile
greeting cards, mobile maps and business cards. Additionally, moving
images, cartoons and interactive video will also be supported by
Multimedia Messaging (MMS).
The trends for the growth in MMS have their roots in the changes that
are taking place at all levels within GSM. Enabling bearers such as
GPRS, EDGE and 3G are becoming available. Enabling technologies such
as Bluetooth, WAP, MExE and SyncML are all initiatives that support
this new direction toward the Mobile Internet
Features Of MMS
Using the Wireless Application Protocol (WAP) as bearer technology and
powered by the high-speed transmission technologies EDGE, GPRS and
UMTS (W-CDMA), Multimedia Messaging allows users to send and receive
messages that look like PowerPoint-style presentations. The messages
may include any combination of text, graphics, photographic images,
speech and music clips or video sequences. MMS will serve as the
default mode of messaging on all terminals, making total content
exchange second nature. From utility to sheer fun, it offers benefits
at every level and to every kind of user.
An MMS message can contain one or more of the following:
- Text
- Graphics : graphs, table, diagram, layout
- Audio :
- Images
- Video
- SMIL Presentations (Standing for Synchronized Multimedia Integration
Language) allows for the creation and transmission of PowerPoint-style
presentations on the mobile device.
The MMS standard, just like SMS, offers store-and-forward
transmission (instant delivery) of messages, rather than a
mailbox-type model. MMS is a person-to-person communications solution,
meaning that the user gets the message directly into the mobile. He or
she doesn't have to call the server to get the message downloaded to
the mobile. Unlike SMS, the MMS standard uses WAP as its bearer
protocol. MMS will take advantage of the high speed data transport
technologies EDGE and GPRS and support a variety of image, video and
audio formats to facilitate a complete communication experience.
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